Generate sustainable, recurring donations and deep engagement — all in one place.
Propeller converts supporter bases into committed monthly donors — building a recurring revenue engine that Support + Feed owns.
The backbone. A recurring donor program with points, rewards, and ongoing engagement that keeps supporters giving long after the campaign ends.
Supercharges acquisition. Fans take action for a chance to win a trip — then get converted into Sustainers. Drives fundraising + first-party data at scale.
Supercharges reach. Concert and festival activations turn live audiences into supporters — and then into monthly Sustainers.
Deepens the relationship. Give Sustainers ways to take action beyond donating — driving engagement, retention, and a stronger connection to the mission.
Propeller activates supporter bases into committed monthly donors — building a recurring revenue engine that Support + Feed owns.
The Sustainer program runs 24/7, 365 — fans can sign up anytime through a dedicated membership page, whether or not there's an active campaign. Sweepstakes and in-venue activations supercharge acquisition, but the program is always on. Sustainers earn points and unlock rewards — turning casual supporters into long-term champions of plant-based food access.
Support + Feed owns the relationship and the data. Every donor, every email, every data point flows back to you — building a first-party audience that grows with every campaign.
No new hires needed. Propeller plugs into your existing operations and handles everything.
Tech, creative, paid ads, donor processing, and reporting — all handled by Propeller.
No upfront costs. Propeller's fee is built into the donation flow — you only pay when you raise.
How We Drive Growth
Ticket upgrades, meet & greets, signed merch, and VIP access
Impact updates, behind-the-scenes content, and community belonging
Points system with sweepstakes entries, drops, and ongoing perks
Members recruit other members — earning bonus points and rewards for every referral that converts
Nonprofits with active monthly donor programs on Propeller
Propeller has raised tens of millions through flyaway sweepstakes campaigns across hundreds of artist partnerships.
Each campaign is built around an unforgettable trip — flights, hotel, premium tickets, and a rare experience. Fans enter by taking action for Support + Feed's mission. Propeller handles everything: legal compliance, prize fulfillment, paid media, and follow-up.
One flyaway sweepstakes drives fundraising, fan engagement, first-party fan data, and artist/tour promotion simultaneously via paid social — and every donor enters the Sustainer conversion pipeline.
Concert and festival activations are another powerful on-ramp to the Sustainer program.
At concerts, festivals, and live events, a call to action is displayed on IMAG screens or signage, giving fans the option to take action — donate, sign up, or engage with Support + Feed — for a chance to win a nightly prize.
Propeller designs all screens, signage, and digital assets. The venue or artist team just makes sure the video is played.
Revenue projections depend on promotional reach. Here are three scenarios based on who's amplifying the campaigns.
Promotion via Support + Feed's email list, social channels, and website. Conservative conversion assumptions based on owned audience.
A single mid-tier artist partner (e.g., Paramore-level) adds a social post and email inclusion. Based on comparable Propeller campaigns.
Multiple artist partners amplifying across social and email. Propeller helps source aligned artists from our pipeline.
Propeller works with a wide range of artists and management teams. Where there's alignment with Support + Feed's mission, we're happy to facilitate introductions and help connect artists who want to support the cause.
Artists we've worked with include:
Plus activations at Lollapalooza, Bonnaroo, and Broccoli City Festival.
Results from comparable Propeller campaigns — including nonprofit-driven and artist-supported initiatives.
Multiple flyaway campaigns across 2023–2025 tours raised significant funds through fan donations, with strong monthly donor conversion rates.
$425K+ raised from 24,000+ fansIn-venue donation prompts at each tour stop drove on-site giving with minimal setup required from the artist team.
$215K raised / 14,209 donationsOne-time sweepstakes and in-venue donors are offered monthly membership, converting engaged fans into recurring supporters.
Ongoing monthly conversion pipelineOn-site activations at major festivals drive both donations and awareness, reaching fans who may not follow a specific artist.
Multi-event activation track record
Transparent fee structure. Support + Feed nets the majority of every dollar raised.
Sweepstakes Donations
Monthly Donations (Sustainers)
OCF (Our Change Foundation) is the 501(c)(3) fiscal sponsor that processes all donations, ensuring tax-deductibility for donors. Stripe is the payment processor. Sweepstakes expenses include prize fulfillment (flights, hotel, tickets) and paid media.